What is it?
We use machine learning to suggest other products that a user may want to buy, based on what they have already added to their cart.
Automatically upsell and entice your guests with machine learning that delivers the right items at the right time when guests order. MOBI Upsell takes all the data and insight it can from your previous orders, and automatically takes action for you, meaning you can realize increased average order values without lifting a finger.
How does it work?
When a guest adds a product to their cart, our machine learning model will recommend other items that they may want to buy with it. The model looks at previous sales history for the location and brand, to find items that have sold with the product that the guest has added to their cart. It then pulls out a set of items that have sold most often with the contents of the cart. This set of items are then assessed for availability and if it is available to be sold at that store at that location, it will recommend them to the guest in the upsell module.
- When a guest adds a product to their cart, our machine learning model will recommend other items that they may want to buy with it.
- The model looks at previous sales history for the location and brand, to find items that have sold with the product that the guest has added to their cart.
- It then pulls out a set of items that have sold most often with the contents of the cart.
- This set of items are then assessed for availability (whether the item is in stock, whether it is part of the live menu, whether it is available at that location)
- The recommendations that meet all the criteria will then be displayed to the user in the upsell module
- Guests can click "Add" and add the items directly to their cart
Benefits & Value
Average order uplift
With extra products, modifiers, and product combinations able to be applied at the right time, you’ll see an increase in average order values.
The power of machine learning
Save time and money by letting MOBI Upsell automatically apply the best upsell opportunities throughout the guest’s journey, all through machine learning.
It’s a learning experience
Get even better outcomes from MOBI Upsell by simply letting it learn more and more as you go.
Overarching benefits bullet list:
- Increase your average order value with product and cart upsell
- Save time and money with machine learning doing everything for you
- Let your upsell learn as it goes - the more you sell, the more it learns, the better the outcomes
How to get set up
Simply reach out to a MOBI representative to let them know you’d like this to be turned on.